Experience              

+9 Years

Lead Business Consultant

The Marcom Engine GmbH

07.2024 - Today
Munich, Germany

Projects

    • Shaping BMW's Central GenAI agenda; directing AI Search and facilitating workshops to define and prioritise agentic use cases

    • Leading BMW's CDP & AI-based Marketing Mix Modelling pre-implementation programme (€500K)

    • Building a €3.6M revenue pipeline across 9+ enterprise clients through C-level pitches and an Agentic Pitch Framework

    • Owning new business development end-to-end: proposal design, stakeholder networking, pitches and executive presentation

Senior Strategy Consultant

IBM iX DACH

03.2022 - 05.2024 (2.3 Years)
Düsseldorf, Germany

Projects

    • Led AI-powered go-to-market strategy for Eurowings and LOT Polish Airlines, driving conversion uplift and service cost reduction

    • Directed CDP initiative for METRO AG and EU market entry CX design for NIO — customer personas, journey mapping, digital GTM model

    • Designed Target Operating Models, KPI governance, and Monetization frameworks for BMW, MINI, GROHE AG, and Lenzing

    • Supported six-figure enterprise pre-sales with ROI models and executive narratives

CX Senior Specialist

smart Europe GmbH

01.2021 - 02.2022 (1.2 Years)
Stuttgart, Germany

    • Led multiple digital transformation projects towards digital commerce.

    • Identifying opportunities, developing client relationships, & delivering solutions.

    • Conducted strategy sprints to assess companies' digital capabilities.

    • Applied design thinking methodology and facilitated various workshops.

    • Wrote articles in areas of data strategy, leveraging hybrid cloud and AI.

Digital Innovation Intern

Mercedes-Benz AG

09.2020 – 12.2020 (4 Months)
Stuttgart, Germany

    • Connected start-ups with business units in ecommerce and marketing, thereby facilitating project execution and events.

    • Developed digital commerce and marketing demand goals and processes to build suitable MVPs and scale accordingly.

Plant Development Intern

MAN Truck & Bus

03.2022 - 05.2024 (3 Months)
Munich, Germany

    • Designed innovative solution concepts for the battery quarantine area of upcoming electric trucks.

    • Conducted Multi-Moment Analysis for trucks battery charging station area.

Business Development Intern

Mercedes-Benz AG

08.2019 – 02.2020 (6 Months)
Stuttgart, Germany

    • Collaborated with sales, aftersales, IT and finance teams to develop business needs for “smart” brand.

    • Evaluated online sales business models and provided strategic recommendations for eCommerce platform setup.

Project Manager

GLS Films Industries Ltd.

12.2016 – 02.2018 (1.3 Years)
Gurugram, Haryana

    • Identified manufacturing process improvements areas for material distribution through Lean Six Sigma.

    • Lead factory projects and maintenance operations, outlined project tasks, schedule, bill of quantities and workforce.

    • Created and managed budgets, project deliverables, ensuring adherence to quality, safety, and cost.

    • Conducted meetings, build progress reports and maintained accurate and detailed project documentation.

Project Engineer

Sukari Industries Limited (Rai Group of Companies)

05.2014 – 11.2016 (2.6 Years)
Nairobi, Kenya

    • Co-lead and supported the Plant General Manager for factory expansion and new co-generation energy projects.

    • Reviewed feasibility study, engineering drawings to align with project scope. Handled extensive technical discussions, negotiations and vendors lock-in for heavy industrial parts.

    • Took charge for Civil Engineering department and executed numerous construction projects (factory, heavy machine foundations, godowns, housing and automotive workshops)

    • Key responsible for regulatory government statutory approvals for project and its adherence to industry standards and compliance.

Graduate Engineer Trainee

Maruti Suzuki India Limited

01.2014 – 04.2014 (4 Months)
IMT Manesar, Haryana

    • Oversaw shopfloor assembly lines for stamping and arc- and spot-welding (engine suspension, axle housing and fuel tank.

    • Organized material requests and semi-finished goods for use at assembly line via Manufacturing Execution System.

    • Used Lean Manufacturing methodologies for optimizing assembly line processes and eliminating waste.

    • Collaborated with engineering, R&D, quality and maintenance teams for small project initiative.